Simply Staged Inc - Rockford Area Home Staging Blog: July 2009

When selling a home we all know it starts at the curb.  If you can't get them in, how are you ever going to sell it? 

Today I would like to focus on once you get them through the front door.  What do you see?  First impressions are extremely important.  They convey a feeling and set you up for what to expect as you tour the home.  If you lose them in the important "first 10 seconds" the likelihood of recapturing them throughout the rest of the tour is minimal. 

This is a before/after photo of a home in Leaf River, IL that Simply Staged worked on this week.  The photo was taken from the front door.  It is the important "first 10 seconds" as you enter the home. 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

As you can see in the "after" photo, the fireplace and hardwood floors are stunning.  In fact, the hardwoods were milled from trees taken directly from the property.  Too important of an feature to be lost in the photograph or covered with furniture.

If your home is currently on the market, what are your "first 10 seconds" saying?

 

Simply Staged Inc.is a Professional Home Staging & Redesign company serving Rockford IL and the Stateline area.  We specialize in staging existing, vacant and model homes in Belvidere, Byron, Caledonia, Cherry Valley, Loves Park, Machesney Park, Oregon, Poplar Grove, Rockford, Rockton, Roscoe and Winnebago.  Contact us at (815)979-3027 or visit our website at simplystagedinc.com

 

 

 

 

 

Who knew beautiful floors were hiding under the carpet?  The homeowners, that's who!  This Belvidere homeowner loved the blue room, but realized when it became time to sell it was too personal.  It was less costly to refinish the floors than replace with a neutral carpet.  As you can see, we staged the home with the seller's belongings. 

Living Room BEFORE

 

 

 

 

 

 

 

 

 

 

 Living Room AFTER

 

 

 

 

 

 

 

 

 

 

 Living Room BEFORE

 

 

 

 

 

 

 

 

 

 

 Living Room AFTER

 

 

 

 

 

 

 

 

 

 

 

Living Room BEFORE

 

 

 

 

 

 

 

 

 

 

 Living Room AFTER

 

 

 

 

 

 

 

 

 

 

 

Simply Staged Inc. is a Professional Home Staging & Redesign Company serving Rockford, IL and the Stateline area.  We specialize in staging existing, vacant and model homes in Belvidere, Byron, Caledonia, Cherry Valley, Loves park, Machesney Park, Oregon, Poplar Grove, Rockford, Rockton, Roscoe, and Winnebago.  Contact us at (815)979-3027 or visit our website at simplystagedinc.com

 

It seems like I just blogged about this Rockford, IL home.  In fact, I did!  The reason I wanted to follow up with an update is because once again I heard the statement, "Staging is only for high end listings." 

Simply Staged was called in to give upgrade recommendations and stage the home.  A team effort by the Seller, Realtor and Stager produced another success story.  The home had multiple offers in the first week and went under contract in 7 days!

While it is certainly a charming home, it went to market with an asking price of $115,000.  Another example of why staging is not just for high end homes.

 

Simply Staged Inc. is a professional home staging and redesign company serving Rockford, IL and the Stateline area.  We specialize in staging existing, vacant and model homes in Belvidere, Byron, Caledonia, Cherry Valley, Loves Park, Machesney Park, Oregon, Poplar Grove, Rockford, Rockton, Roscoe, and Winnebago.  Contact us at (815)979-3027 or visit our website at simplystagedinc.com

 

 

The sellers of this Rockford IL home were excited to be relocating.  They knew it was necessary to make some improvements before going to market, but were not positive where to focus their dollars.  Their Realtor suggested bringing in Simply Staged Inc. to provide recommendations for improvements and stage the home. 

Simply Staged Inc. made recommendations that would have the most impact, while maintaining the budget.  It all came together with the help/work of the home sellers, painters and handymen.  The sellers were able to leave their furniture in the home while selling.  Michele Hess of Simply Staged, reworked the seller's furniture and brought in all of the art/accessories, etc.  (Coffee/End Tables were also brought in for staging.)

Another team approach involving the seller, Realtor and stager properly preparing a home for market.   Below are a few before photos and a link to the virtual tour showcasing the home after the updates and staging was complete.

Living Room BEFORE

 

 

 

 

 

 

 

 

 

 

 

Living Room BEFORE

 

 

 

 

 

 

 

 

 

 

 

Dining Room BEFORE

 

 

 

 

 

 

 

 

 

 

 

Bathroom BEFORE

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Kitchen BEFORE

 

 

 

 

 

 

 

 

 

 

 

Office BEFORE

 

 

 

 

 

 

 

 

 

 

 

Back Porch Before

 

 

 

 

 

 

 

 

 

 

 

Click on the link below to view the "AFTER" Photos

Virtual Tour

 

 

Simply Staged Inc. is a professional home staging and redesign company serving Rockford, IL and the Stateline area.  We specialize in staging existing, vacant and model homes in Belvidere, Byron, Caledonia, Cherry Valley, Loves Park, Machesney Park, Oregon, Poplar Grove, Rockford, Rockton, Roscoe and Winnebago.  Contact us at (815)979-3027 or visit our website at simplystagedinc.com